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Flavoured Yogurts Market: Insights into Market CAGR, Market Trends, and Growth Strategies

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Executive Summary

The global flavoured yogurts market research reports indicate that the market is witnessing significant growth due to the increasing consumer preference for healthier snack options and the rising awareness about the benefits of probiotic-rich foods. The market is expected to grow at a CAGR of % during the forecasted period.

One of the key market trends driving the growth of the flavoured yogurts market is the increasing demand for innovative and exotic flavors such as matcha green tea, turmeric, and coconut. Manufacturers are also focusing on introducing plant-based and dairy-free options to cater to the growing vegan population. Additionally, the emphasis on packaging, branding, and product positioning is helping to attract a larger customer base.

In terms of geographical spread, North America, Europe, and Asia Pacific regions are the key markets for flavoured yogurts. North America holds a prominent market share due to the high consumption of dairy products and the increasing adoption of yogurts as a breakfast or snack option. Europe is also a significant market for flavoured yogurts, with consumers showing a preference for premium and organic options. The Asia Pacific region, particularly China, is witnessing rapid growth in the flavoured yogurts market due to the increasing disposable income and changing dietary preferences of consumers.

In conclusion, the flavoured yogurts market is experiencing robust growth globally, driven by consumer demand for healthier and more diverse snack options. The market is expected to continue growing at a steady pace, particularly in key regions such as North America, Europe, and Asia Pacific. Manufacturers are focusing on product innovation, premiumization, and strategic marketing to capitalize on the growing demand for flavoured yogurts.

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Market Segmentation:

This Flavoured Yogurts Market is further classified into Overview, Deployment, Application, and Region. 

In terms of Components, Flavoured Yogurts Market is segmented into:

  • General Mills
  • Nestle SA
  • Danone
  • Kraft Foods Group
  • Yakult Honsha
  • Ultima Foods
  • Chobani, LLC
  • Sodiaal
  • Muller UK & Ireland Group
  • Rainy Lanes Dairy Foods
  • Parmalat S.p.A
  • Juhayna Food Industries
  • Clover S.A. (Pty) Ltd
  • Chi Limited
  • Brookside Dairy Limited
  • Sameer Agriculture & Livestock Limited
  • Lausanne Dairies (Pty) Ltd
  • Jesa Farm Dairy

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The Flavoured Yogurts Market Analysis by types is segmented into:

  • Set Yogurt
  • Frozen Yogurt
  • Drinking Yogurt
  • Strained/Greek Yogurt
  • Other

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The Flavoured Yogurts Market Industry Research by Application is segmented into:

  • Hyper/Super Market
  • Retail Stores
  • Convenience Stores
  • Online Stores

In terms of Region, the Flavoured Yogurts Market Players available by Region are:

North America:

  • United States
  • Canada

Europe:

  • Germany
  • France
  • U.K.
  • Italy
  • Russia

Asia-Pacific:

  • China
  • Japan
  • South Korea
  • India
  • Australia
  • China Taiwan
  • Indonesia
  • Thailand
  • Malaysia

Latin America:

  • Mexico
  • Brazil
  • Argentina Korea
  • Colombia

Middle East & Africa:

  • Turkey
  • Saudi
  • Arabia
  • UAE
  • Korea

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Key Drivers and Barriers in the Flavoured Yogurts Market

Key drivers in the Flavoured Yogurts market include increasing health consciousness among consumers, growing demand for convenient and nutritious snacks, and innovation in product development to cater to changing consumer preferences.

Barriers to the market growth include fluctuating prices of raw materials, stringent regulations on ingredients and labelling, and competition from other healthy snack options.

Challenges faced in the market include increasing concerns about the added sugars and artificial ingredients in flavoured yogurts, changing consumer preferences towards dairy-free alternatives, and the negative impact of the COVID-19 pandemic on supply chains and consumer spending.

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Competitive Landscape

One of the leading players in the flavored yogurt market is General Mills, a multinational food company headquartered in the United States. General Mills has a strong presence in the yogurt industry with brands like Yoplait and Annie's. The company has a long history of producing high-quality dairy products and has experienced steady market growth over the years.

Another key player in the market is Danone, a French multinational food company known for its dairy products, including Activia and Oikos yogurt. Danone has a global presence and has been focusing on expanding its flavored yogurt offerings to meet the changing consumer preferences.

The sales revenue of General Mills in the flavored yogurt segment is around $ billion, while Danone's sales revenue in the same segment is approximately $31.15 billion. These companies have invested in product innovation, marketing, and distribution to maintain their market share and continue to grow.

Nestle SA is another major player in the flavored yogurt market, with popular brands like Nestle Crunch and La Laitiere. The company has a diverse portfolio of dairy products and has been investing in sustainable practices to appeal to the environmentally-conscious consumers.

As the demand for flavored yogurts continues to rise, companies like General Mills, Danone, and Nestle SA are expected to invest further in product development and marketing to maintain their competitive edge in the market. The market size of the flavored yogurt industry is anticipated to grow significantly in the coming years, driven by consumer preferences for healthier snacking options.

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